About Us
Guam Baby Co didn’t begin with a business plan. It began with a mother who believed in her daughter.
It all started when I became a mom and my breast pump broke. In that moment, my mom believed I could create something that would support every mom on Guam, not just myself. What started as a tiny online side hustle, in a spare room in our home, eventually grew into a space where families can find high-quality, trusted products without the overwhelm.
Growing up, I loved cash registers. The chunky buttons, the dramatic ding, the whole thing. I didn’t realize it then, but that tiny obsession was the start of everything I love today: curating, creating, and building little magic moments.
Now I get to watch my daughter, Amara, experience her own version of that magic. When she’s in our store, she checks customers out on our very real cash register, rearranges products with serious determination, and films reels like a tiny professional influencer. Seeing her shine in our space feels like the sweetest full-circle moment and reminds me exactly why I pour so much heart into this business.
Motherhood shifted something in me and sparked a desire to create something meaningful for families like ours. Today, I am grateful to have a team who cares deeply about the experience we create. We choose items intentionally, we design our store with purpose, and we want every parent who visits us to feel welcomed and supported.
Guam Baby Co is more than a boutique.
It is a love letter to my younger self.
It is a “thank you” to motherhood for reshaping me.
And it is a promise to families on Guam that you deserve products and experiences curated with love and a tiny bit of magic.
Whether you shop with us online or in store, I hope you feel the love behind it all, from the gear we bring in to the thoughtful touches along the way.
Thank you for being here.
Thank you for growing with us.
xo, Giana